The best Shopify store migration apps in 2026 are Matrixify (for large catalogs), MigrationPro (best all-around), and LitExtension (widest platform coverage). Each handles products, customers, orders, and SEO data — but they differ in pricing, control, and how many source platforms they support.
Shopify added over 25,000 merchants from competing platforms in the last 90 days. A bad migration means lost product images, broken SEO URLs, missing customer data, and weeks of manual cleanup. The right app handles the heavy lifting in hours, not days. Here's how the top migration apps compare.
Start With Shopify's Free Built-in Migration Tool
Before you install anything, check if Shopify's free Store Importer handles your needs. It's built into your Shopify admin under Apps and supports direct imports from WooCommerce, Wix, Square, Etsy, Amazon, eBay, Clover, and Lightspeed.
For these platforms, you can connect your account directly and import products, customers, and orders automatically. For everything else, it accepts CSV uploads.
The limitation: it only covers basic data types. You won't get blog posts, CMS pages, 301 redirects, metafields, or review data. If your store has fewer than 500 products and you don't need SEO URL preservation, this free tool might be enough. For anything more complex, you'll need one of the apps below.
Matrixify — Best for Large Catalogs and Ongoing Data Management
Rating: 4.9 stars (1,060+ reviews)
Pricing: Free plan available, paid plans from $20/month
Best for: Stores with thousands of SKUs, merchants who need ongoing bulk updates
Matrixify isn't just a migration tool. It's a full data management system that handles import, export, update, and migration in bulk using Excel and CSV files. That makes it the best choice if you need to manage your product catalog long after the migration is done.
It migrates from WooCommerce, Magento, BigCommerce, Lightspeed, and other platforms. Data types include products, collections, customers, companies, discounts, orders, payouts, pages, blogs, redirects, files, metafields, and menus. You can schedule recurring import and export jobs and monitor them in real time.
Why merchants choose it: Matrixify handles files up to 20 GB, which matters when you're moving a catalog with 10,000+ products and high-resolution images. Merchants with high SKU counts consistently call it indispensable for bulk price updates, inventory changes, and Google Merchant Center feed management.
The trade-off: It works through Excel and CSV templates, which gives you maximum control but requires more hands-on work than automated tools. If you want a "connect and click" migration, this isn't it. If you want precision control over every field mapping, nothing else comes close.
LitExtension — Best Store Migration App for Platform Coverage
Rating: 4.8 stars (279+ reviews)
Pricing: Free to install, per-migration fees based on data volume
Best for: Migrations from obscure or legacy platforms
LitExtension supports migrations from over 140 ecommerce platforms. That coverage matters if you're coming from something like OpenCart, Zen Cart, CS-Cart, PrestaShop, or another platform that most migration tools don't support. (If you're on PrestaShop specifically, our PrestaShop to Shopify migration guide walks through the full process.)
The migration runs in three steps: connect your source store, map your data, and run the transfer. It handles products, customers, orders, categories, blog posts, CMS pages, and SEO URLs. Advanced options include metafields, multi-language content, gift cards, company data, 301 redirects, and smart collections.
Why merchants choose it: The combination of platform coverage and data type support is unmatched. Merchants consistently praise the precision and minimal errors even on complex migrations, plus the option to re-run migrations to pick up changes made during the transition period.
The trade-off: Pricing is per-migration, not a flat monthly fee. Costs range from $29 for small stores to $300+ for large catalogs with advanced options. You pay once, but the price scales with your data volume and the extras you need.
MigrationPro — Best All-Around Migration App
Rating: 4.9 stars (1,195+ reviews)
Pricing: Free to install, migration fees based on entities
Best for: Merchants who want a guided, reliable migration with strong support
MigrationPro is the most-reviewed migration app on the Shopify App Store, and the reviews are consistently positive. It imports products, customers, orders, collections, images, URLs, and 301 redirects in one guided flow with no coding required.
It works with WooCommerce, Magento, BigCommerce, Wix, Squarespace, PrestaShop, Amazon, and CSV/Excel files. (For Wix stores, our Wix to Shopify migration guide covers the full process.) The migration engine maps fields automatically, preserves SEO data, and double-checks for accuracy. A Smart Sync feature lets you migrate new or updated data after your initial full migration, which is useful if you're running both stores in parallel during the switch.
Why merchants choose it: The combination of ease of use and data accuracy. One merchant reported migrating 900+ SKUs with all products, orders, reviews, and customer data transferred cleanly on the first attempt. The support team gets consistently high marks for responsiveness.
The trade-off: Like LitExtension, pricing scales with your store size. You'll need to run a trial migration first to see the full cost for your specific data set.
Cart2Cart — Fully Automated Migration Service
Rating: Listed on Shopify App Store
Pricing: External billing, pay-per-migration based on entity count
Best for: Merchants who want hands-off migration with minimal involvement
Cart2Cart is more of a migration service than a self-serve app. It supports 80+ source platforms and automates the entire data transfer process. You set up a demo migration first (free), verify the results, and then run the full migration.
It handles products, customers, orders, categories, and SEO data. The demo migration lets you test with a small data set before committing, which reduces risk for merchants who've never migrated before.
Why merchants choose it: The trial demo removes guesswork. You can see exactly what your data looks like in Shopify before paying for the full migration. Merchants also praise the live chat support during the process.
The trade-off: Billing happens outside of Shopify, which some merchants find inconvenient. Costs can add up quickly for large stores because you pay per entity (per product, per customer, per order). A store with 5,000 products and 10,000 customers will pay significantly more than one with 500 products.
Migratly — Highest Review Volume for Order Import
Rating: 4.9 stars (1,098+ reviews)
Pricing: Free plan available
Best for: Merchants who need bulk order import alongside product migration
Migratly focuses on two things: store migration and bulk order import. That second part matters if you're moving from a platform where order history is critical for customer relationships, warranty tracking, or accounting.
The free plan lets you test the migration before upgrading. The app handles products, customers, and orders from major platforms. Its review volume (over 1,000 reviews at 4.9 stars) suggests consistent reliability across a wide range of store sizes and source platforms.
Why merchants choose it: The free plan and strong order import capabilities. If preserving your complete order history is non-negotiable, Migratly specializes in exactly that.
The trade-off: It's more focused than Matrixify or LitExtension. You won't find the same breadth of advanced data types (metafields, multi-language, CMS pages) that the full-service migration apps offer.
Next-Cart — Clean Migration With Category Hierarchy
Rating: 4.9 stars (36+ reviews)
Pricing: Per-migration pricing
Best for: Stores with complex category structures
Next-Cart handles something most migration apps struggle with: category hierarchy. If your current store has nested categories three or four levels deep, Next-Cart preserves that structure during migration instead of flattening everything into a single level.
It migrates products, categories, customers, reviews, orders, coupons, blogs, pages, SEO metadata, and URLs. The three-step process (connect, configure, migrate) keeps it simple.
Why merchants choose it: Category hierarchy preservation and the ability to re-run migrations incrementally, picking up only the changes since the last run. One merchant with 2,000+ products noted the process "basically worked first time."
The trade-off: Smaller review base than the top apps, which means less validation across edge cases. If your migration involves unusual data types or a rare source platform, test with a trial run first.
Which Store Migration App Should You Use?
Pick based on three factors: your source platform, your store size, and what you need after the migration is done.
- Major platform (WooCommerce, Magento, BigCommerce): Any app on this list works. Pick MigrationPro for ease or Matrixify for control. For platform-specific walkthroughs, see our WooCommerce to Shopify migration guide or Magento to Shopify migration guide.
- Obscure or legacy platform (OpenCart, Zen Cart, CS-Cart): Start with LitExtension — it supports 140+ source platforms, more than any other app.
- Small store (under 500 products, simple data): Use Shopify's free Store Importer. No app needed.
- Large catalog (1,000+ products with metafields and SEO URLs): Use Matrixify for granular field control or MigrationPro for a guided, hands-off migration.
- Ongoing bulk updates after migration: Matrixify pays for itself monthly with recurring import/export jobs. For one-time moves, a per-migration app is more cost-effective.
Run a trial migration before committing to any app. Every option on this list offers either a free plan or a demo migration. Test with your actual data, check the results in Shopify, and verify that product images, variants, SEO URLs, and customer records transferred correctly. If you run into CSV formatting issues during the process, the Shopify CSV import troubleshooting guide covers the most common errors. A 30-minute test saves you from a 30-hour cleanup.
Once your data is in Shopify, you'll want to set up your order flow. If you sell COD or want to customize your order form with upsells, quantity discounts, or phone verification, EasySell's order form app plugs in without code and works on any Shopify plan.