The best Shopify rewards and cashback apps replace abstract points with real store credit — and customers respond. According to Statista, 53% of US consumers name cashback as their preferred loyalty reward, ahead of points, discounts, and free products. The reason is simple. Cashback feels like real money because it is real money — a dollar amount sitting in a wallet that pulls customers back to spend it.
If your Shopify store runs a traditional points program and your redemption rate hovers around 20-30% (the ecommerce average), switching to cashback could change the math. Stores using cashback rewards see roughly 20% higher repeat purchase rates, according to Rivo's 2026 analysis of ecommerce retention data. That's because customers don't need to calculate how many points equal a dollar. They just see "$4.50 in your wallet" and come back to use it.
Not every cashback app works the same way, though. Some are purpose-built for cashback. Others are full loyalty platforms that added cashback as a feature. Here are seven apps worth considering, with honest takes on what each one does well and where it falls short.
1. Redeemly Store Credit Cashback
Rating: 5.0 stars (66 reviews) · Pricing: Free plan available, paid plans from $19/month · Free trial: 25 days
Redeemly is built specifically for cashback — not a loyalty suite that bolted on cashback as an afterthought. It uses Shopify's native store credit system, so cashback balances appear directly in a customer's account without a separate wallet or login. That native integration also means it works with Shopify POS, which matters if you sell in person too.
The setup is straightforward: set percentage or fixed cashback rules, and credits appear in customer wallets automatically after purchase. You can set different cashback rates by product, collection, or order value — so you can offer 10% back on a slow-moving category and 3% on your bestsellers without hurting margins.
Redeemly carries Shopify's "Built for Shopify" badge, which means it meets the platform's highest standards for performance and design. For stores that want pure cashback without the complexity of points, tiers, and gamification, it's the most focused option on this list.
Best for: Stores that want a clean, simple cashback program using Shopify's native store credit — no points conversion, no complexity.
2. Dollarback: Cashback & Loyalty
Rating: 5.0 stars (14 reviews) · Pricing: Free plan available, Pro at $19.99/month, Advanced at $39.99/month
Dollarback takes a focused approach: real cashback in real dollars, delivered as store credit. No points-to-currency conversion tables. The app claims over 40% redemption rates, which is significantly above the typical 20-30% range for ecommerce loyalty programs. That number makes sense given the simplicity — customers see a dollar amount, not an abstract points balance.
Where Dollarback stands out is its targeting controls. You can set cashback rates by product, order value, or customer tags, which means you can run different programs for different segments. First-time buyers might get 8% back to encourage a second purchase. VIPs might get 5% back as a retention perk. You can also set spend goals ("Spend $75, get $5 back") to nudge AOV upward.
The app integrates with Shopify Flow, Klaviyo, and Omnisend, so you can trigger automated emails when a customer earns or is about to lose cashback. The review count is still small (14 reviews), but every one is positive and merchants consistently highlight the setup speed and reliability.
Best for: Stores that want granular cashback targeting with spend goals and customer segment rules.
3. Rise Gift Cards & Store Credit
Rating: 4.7 stars (700+ reviews) · Pricing: From $19.99/month (Starter, up to 100 orders/month, $0.20 per additional order)
Rise.ai isn't a cashback app — it's a store credit platform that happens to do cashback really well. The difference matters. Rise unifies gift cards, loyalty rewards, cashback, refunds, and compensation into a single branded wallet. If you're already using Rise for gift cards or returns-to-store-credit workflows, adding cashback is just flipping a switch.
The automation engine is where Rise earns its premium. You can trigger store credits based on purchases, returns, reviews, referrals, or custom events through Shopify Flow. A common setup: issue 5% cashback on first purchase, then 3% on subsequent orders, with bonus credits for leaving a review.
The trade-off is cost. Rise's per-order pricing ($0.20 per order above your plan limit) adds up quickly for high-volume stores. A store doing 500 orders/month would pay $19.99 plus $80 in overage fees. If you're only using it for cashback and don't need the gift card or refund features, a dedicated cashback app will cost less.
Best for: Stores that want a unified wallet for gift cards, refunds, and cashback — especially brands that already use Rise for gift cards.
4. Rivo: Loyalty Program, Rewards
Rating: 4.8 stars (1,355 reviews) · Pricing: From $49/month (up to 400 orders/month)
Rivo is a full loyalty platform — points, referrals, VIP tiers, and customer accounts — that includes cashback as one of its reward options. If you want more than just cashback and need a complete retention system, Rivo is the most established option with the largest review count on this list.
The cashback functionality works through Rivo's points engine: customers earn points that can be redeemed as store credit (effectively cashback) or discount codes. You can customize earning rules (purchases, reviews, social follows, birthdays) and redemption options (discount codes, free products, free shipping, or store credit).
The catch is that Rivo is overkill if all you want is simple cashback. At $49/month, you're paying for a loyalty suite — VIP tiers, referral tracking, custom account pages — that you might not use. If you just want "buy something, get X% back as store credit," a focused app like Redeemly or Dollarback does that for a fraction of the cost.
Best for: Stores ready for a comprehensive loyalty program where cashback is one piece of a larger retention strategy.
5. Cash Loyalty Program & Rewards
Rating: Positive reviews (newer app) · Pricing: Free
Cash Loyalty is a newer entrant that's worth watching, mainly because it's free. The app lets you set up cashback programs, VIP tiers, and referral programs in what the developers claim is "two clicks." That's a slight oversimplification, but setup is genuinely fast.
The app includes on-site displays for product pages, cart, checkout, POS, and a dedicated loyalty page. It also sends email notifications when customers earn rewards. For a free app, the feature set is surprisingly complete.
The risk with any free, newer app is longevity. The development team appears responsive — reviewers mention fast responses and a willingness to implement feedback — but the app doesn't yet have the track record of Rise or Rivo. If you're a small store testing whether cashback works for your audience before committing to a paid tool, Cash Loyalty is a low-risk way to start.
Best for: Small stores or new merchants who want to test cashback without any monthly cost.
6. Birdie: Cashback Rewards
Rating: "Built for Shopify" badge · Pricing: Check app listing for current plans
Birdie focuses on a specific pain point: you only pay out cashback when customers actually redeem it. With traditional loyalty programs, you're often issuing discounts upfront (coupons, percentage-off codes) whether the customer returns or not. Birdie's model means your cost is tied directly to the repeat purchase — which is the behavior you're trying to incentivize.
The app supports multiple simultaneous promotions with fixed or percentage-based rewards, and includes referral rewards alongside purchase cashback. Like Redeemly, it carries the "Built for Shopify" badge, which signals quality in terms of performance and Shopify integration standards.
Birdie is relatively newer, so the review volume is limited. Merchants who've used it praise the onboarding process and storefront integration. If the "only pay on redemption" model appeals to you and you want a focused cashback tool (not a full loyalty suite), Birdie is worth evaluating.
Best for: Stores that want to minimize upfront loyalty costs by only paying when cashback is redeemed.
7. Webplanex: Loyalty Wallet
Rating: Positive merchant reviews · Pricing: Free plan available
Webplanex bundles cashback, store credit, referrals, coupons, and VIP features into a single wallet system. It's the Swiss Army knife approach — you get a bit of everything in one install.
Merchants highlight the customizable cashback rules and the fact that the support team provides hands-on guidance for setting up campaigns. The app supports both percentage and fixed cashback, and you can stack it with referral rewards and coupon incentives.
The trade-off is that "does everything" apps sometimes don't do any single thing as well as a focused tool. If cashback is your primary strategy, a dedicated app like Redeemly or Dollarback gives you more control. But if you want one install that covers cashback, referrals, and coupons without paying for three separate apps, Webplanex is a practical choice.
Best for: Stores that want cashback, referrals, and coupons bundled into one free app.
Shopify Cashback vs. Points: Which Rewards Model Fits Your Store?
Cashback works best when your products have regular repurchase cycles — skincare, supplements, pet food, coffee. Customers earn credit, see a balance, and come back to use it on their next order. The loop is tight and natural. If your repeat purchase rate is below 25%, cashback gives customers a concrete reason to return.
Points programs work better for stores with longer purchase cycles — furniture, electronics, fashion — where you need more creative earning rules (review rewards, social sharing, birthday bonuses) to keep customers engaged between purchases. For a broader look at retention tools, see our best Shopify loyalty apps roundup.
You can also run hybrid programs. Several apps on this list (Rivo, Webplanex, Core Loyalty) let you combine cashback with points and tiers. A common setup: cashback for purchases (simple, immediate), points for non-purchase actions like reviews and referrals (engagement between orders).
How Do You Pick the Right Shopify Cashback App?
Skip the feature comparison spreadsheet. Answer three questions instead:
- Cashback only or full loyalty suite? For pure cashback, choose Redeemly or Dollarback. For points, tiers, referrals, and cashback combined, choose Rivo or Rise.
- What's your monthly budget? Cash Loyalty and Webplanex are free. Redeemly and Dollarback start at $19/month. Rivo starts at $49/month. Rise charges $0.20 per order above your plan cap.
- Do you sell in person? If you use Shopify POS, choose Redeemly or Rise — both sync cashback balances across online and in-store natively.
Install one app, set a simple cashback rate (3-5% is a common starting point), and run it for 30 days. Track your repeat purchase rate before and after. If it moves, optimize. If it doesn't, the problem isn't the app — it's likely your product mix or purchase frequency. Cashback accelerates existing buying behavior. It doesn't create it from scratch.